Featured Candidate
PETER MKWAWA
Head Of Strategy
About
A senior Project manager professional with extensive experience in marketing, business strategy, partnerships, and operations. A solid background in leadership and key roles across various industries like information technology, fintech, telcom, insurance, banking, automobile, food & beverages, non-governmental organizations and health sector. A proven track record of driving business growth
Career Objectives
My objective is to continue leading high-impact initiatives at the intersection of technology and development, focusing on expanding access to resources and improving operational efficiencies. I am dedicated to building strategic alliances and fostering environments where teamwork and innovation
Experience 8 Yrs 7 mos.
|
2 yrs - 8 mos
Mikocheni, Dar Es Salaam -
Tanzania
Head Of Strategy
Fintech Industry
Feb 2022
-
Present
. 2 Yrs 8 mos.
Responsibility:
Successfully launched Tanzania’s first $89 million financial
marketplace in collaboration with Stanbic Bank and other
financial institutions, providing credit access to underserved
SMEs.
Led the transformation of Ramani’s business model from lending
to a SaaS-backed inventory financing platform, which
contributed to a 20% increase in revenue during the first year.
Championed the adoption of digital tools, including Airtable and
Data Studio, to automate workflows and enhance operational
excellence across all departments.
Led the onboarding of over 100 SMEs within the first 12 months,
which resulted in a 60% growth in gross merchandise value
(GMV) month over month.
Built and managed partnerships with wholesalers, financial
institutions, and fintech companies, leading to an expansion in
Ramani’s market reach and an increase in partnerships by 35%.
Launched incentive programs that boosted loan repayment rates
by 39%, reducing defaults and improving customer satisfaction.
Led Implementation of an internal credit scoring engine that
automated the assessment process and improved operational
efficiency by 19%.
Successfully led Ramani’s expansion into key regions, including
Arusha, Mwanza, Dodoma, and Mbeya, positioning the company
to serve new geographical markets and achieve nationwide
presence
Strategically Monetized Ramani’s internal SaaS solutions by
pitching and licensing them to enterprise partners, resulting in a
23% increase in SaaS revenue
Orchestrated the implementation of business intelligence tools
(such as C-SAT and NPS) to generate data-driven insights, which
led to 16% operational improvements across key business areas
Simultaneously managed several project teams (10-20 people),
kept teams on schedule with Waterfall & Agile methodologies
Introduced new value-added services, including insurance and
automated reporting, which contributed to 19% profitability
growth while maintaining strong customer relationships.
Reason for Leaving:
Working here
|
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2 yrs - 0 mos
Dar es Salaam, -
Account Manager
Sales And Marketing Industry
Feb 2020
-
Feb 2022
. 2 Yrs 0 mos.
Responsibility:
Developed and executed tailored digital marketing strategies,
including SEO, SEM, and social media marketing, leading to an
increase in website traffic by 40% for key clients
Managed a portfolio of 15+ high-profile clients, ensuring their
business needs were met through customized digital marketing
solutions.
Acted as the primary point of contact for clients, overseeing all
aspects of client communication and ensuring a 95% client
retention rate during his tenure.
Led quarterly business reviews (QBRs) with key clients,
presenting performance reports and identifying areas for
optimization and growth, which resulted in 20% revenue growth
for client accounts.
Led over 30 successful digital campaigns, resulting in a 25%
average ROI and a 40% increase in website traffic for clients
Managed end to end 360 marketing campaigns for key brands
like from different industries like telcom, banking, soft drinks,
alcohol, airlines and insurance to name a few
Spearheaded content marketing initiatives for clients, resulting in
a 30% increase in lead generation through targeted blog posts,
email marketing, and social media campaigns.
Coordinated cross-functional teams, including designers,
developers, and digital marketers, to deliver 30+ successful
digital marketing campaigns for clients across various
industries.
Ensured all campaigns were delivered on time and within budget,
achieving an average campaign ROI of 25% across client
accounts.
Implemented project management tools such as Asana and Slack
to streamline communication and project tracking, reducing
project delays by 15%.
Played a critical role in winning new business by supporting the
sales team in client pitches, which contributed to acquiring 5 new
key accounts valued at over $100,000 in annual revenue.
Led execution of both above and below the line campaigns
mainly during festive and business events like Sabasaba for
brands like Coca-cola, Safari, Tecno.
Managed contract renewals and negotiated terms, ensuring a
90% renewal rate for existing clients.
Reason for Leaving:
Career growth
|
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2 yrs - 0 mos
Mikocheni, Dar Es Salaam -
Tanzania
Program Manager - Global Program And Technical Excellence (GPTE)
NGO/CBO/IOG/Project Industry
Jan 2018
-
Jan 2020
. 2 Yrs 0 mos.
Responsibility:
The Launchpad Tanzania is an NGO that spearheads SDG
implementation mainly focusing on economic growth
USAID (FeedTheFuture): Nationwide MSMEs capacity building 26
months program
World Bank: Up skilling the Youth 16 months Program
DW Akademie: Train the Trainer OVAW reporting 18 months
program across East Africa, & Germany
Led the successful implementation of the USAID Feed the Future
program, reaching over 500 SMEs across Tanzania. Resulting to
30% improvement in access to credit for SMEs.
Oversaw the DW Akademie Train-the-Trainer Program, training
100 trainers across various sectors in Tanzania. This program
helped scale the impact of knowledge transfer, with a 20%
improvement in participant satisfaction based on feedback
surveys.
Increased productivity by 25% for businesses participating in the
KPMG Capacity Building Program.
Built and maintained relationships with key stakeholders,
including USAID, KPMG, and DW Akademie, ensuring alignment
of program goals with local needs. These partnerships resulted in
a 15% increase in funding for future projects.
Collaborated with local government agencies, NGOs, and
educational institutions to facilitate seamless program delivery
and outreach, increasing program reach by 20% year-over-year.
Reason for Leaving:
Career growth
|
|
1 yrs - 0 mos
Kigoma, -
Project Assistant
NGO/CBO/IOG/Project Industry
Jan 2017
-
Jan 2018
. 1 Yrs 0 mos.
Responsibility:
DOT Is a Canadian NGO pioneering SDGs mainly supporting youths
led economic initiatives and social enterprises
Assisted in project planning, budgeting and implementation
Co-ordinated and deliver learning outcomes in relation to digital
skills courses
Designed organized and delivered specific digital skills training
modules appropriate to the trainees
Assisted in drafting project proposals and implementation
manuals
Creatively led project brainstorm, ideation and implementation as
first stage before project actualization
Reason for Leaving:
Career growth
|
|
0 yrs - 11 mos
Mikocheni, Dar Es Salaam -
Tanzania
Marketing Associate
Sales And Marketing Industry
Jan 2016
-
Jan 2017
. 0 Yrs 11 mos.
Responsibility:
A HR and recruitment firm based in Dar es salaam
Developed marketing collaterals like flyers, wall posters and
banners that were used for sales and promotion
Devised and published blog posts to promote the company
Managed social media pages and grew them from 0 to 30k
followers across Facebook and Linkedin
Door to door sales to acquire customers in which I managed to
reach over 90 leads
Reason for Leaving:
Career growth
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Education
Swiss Business School
INTERNATIONAL RELATIONS
2022 - 2023
Proficiency Certifications
Tender Writing
Training and Workshop
Train the Trainer - Media , Train the Trainer - Media
Language
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